Let’s talk

29th July 2025 / 10am EST

WORKSHOP

Why Your Funnel Is Costing You Revenue

 

The Bowtie Fix with HubSpot + Salesforce

Most funnels are leaking revenue—and you don’t even know it.

Join us for a hands-on session where we break down how to map and operationalize a buyer journey that actually works—using the Bowtie Funnel model inside HubSpot and Salesforce.

 

Seats are limited! Secure your spot now

Stop guessing where your funnel is broken

Learn how to align your buyer journey across HubSpot + Salesforce for scalable growth.
Stop Guessing

What You’ll Learn

  • ▫️What the Bowtie Funnel is—and why it matters now
    • ▫️How to define low-touch, mid-touch, and high-touch buyer journeys
    • ▫️How to set this up inside HubSpot and Salesforce
    • ▫️Key reports to measure buyer journey health and revenue impact

Who Should Attend

  • ▫️ Marketing leaders
  • ▫️ Sales managers
  • ▫️ RevOps professionals
  • ▫️ Startup founders

-Especially for those using HubSpot or Salesforce, who want to tighten their GTM motion and stop leaving revenue on the table-

Meet The Speakers

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Pedro Miquelasso / Speaker

Pedro is a Certified Revenue Architect by Winning by Design, with over 11 years of experience in the tech industry. His career spans roles in sales development, account management, and — for the past 6 years — a deep focus on Revenue Operations. He holds 4 Salesforce certifications, 20 HubSpot certifications, and leverages a structured, scientific approach to align go-to-market teams and drive scalable growth. Pedro is passionate about simplifying complex RevOps challenges and equipping teams with practical, high-impact strategies.

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Maria Clara Ussa / Host

María Clara is a strategic marketer with 5+ years of experience driving digital growth for founder-led startups and tech companies. She’s led campaigns that grew LinkedIn reach by 1,200% and strengthened employer brands. Her expertise spans content, social media, and brand positioning—always grounded in data and aligned with business goals. She holds a Master’s in International Marketing from Hult International Business School.