Are you tired of clogging up your HubSpot pipeline with unqualified deals? The new Leads Object is here to fix that!
In this HubSpot tutorial, I’ll walk you step-by-step through how to use the Leads Tool to streamline your prospecting process, keep your pipeline clean, and improve conversion rates.
What you’ll learn in this video:
- How to customize lead stages to fit your sales process
- How to automate lead progression based on rep activity
- How to separate unqualified prospects from real opportunities using the new Leads Object
- How to track, report, and prioritize leads effectively
This new feature in HubSpot Sales Hub Professional & Enterprise creates a dedicated “pre-deal space” to manage cold outreach and re-engagement cycles without flooding your deals pipeline.
Pro Tip: Treat every lead as a short-term qualification record. If a lead goes cold, archive it and create a new one when they re-engage—this keeps your CRM clean and reporting accurate.